Content Creation in the New Normal

Navigating the new normal is uncharted territory for everyone. Because of the pandemic, there has been an upheaval of how people do business. From the simple act of shaking a hand, discussing strategy over a cup of coffee, or client dinners, everything has fundamentally changed. Adaptability became the most important trait for businesses, and even individuals, to survive. Companies pivoted their business model to remain relevant as stagnation is a recipe for disaster. Individuals took the opportunity to create content while at the comfort of their own home.

This adaptability unleashed a torrent of creativity. While stuck at home due to the pandemic, creatives and personalities took this as a challenge and an opportunity to tap into a new audience. This led to the creation of dynamic content that resonates.

Mikael Daez

For aspiring content creators, LG provides tremendous value in getting you started. Their UltraWide and UltraGear monitors have helped shape the content that Eric “Eruption” Tai, Mikael Daez, Khalil Ramos, Arch. Llyan Austria, Mike of Making It Happen, and Direk Noel Guevara have been churning out during the past few months. These monitors are extremely versatile and can be used in your home office, streaming, and gaming.

Eric Eruption Tai

Prolific online content creator Eric Tai was thoroughly amazed with the performance of his twin LG monitor setup. “The flawless 4K UHD visuals are perfect for gaming, streaming, and working from home. I can get the most of my monitor by optimizing settings based on the game selected – FPS, or RTS to have the best gaming experience.” Actor and gamer Mikael Daez was fascinated by how he transformed his workspace and gaming area into a beautiful set up. “Upgrading my workspace with this new LG monitor set up has been amazing! I have a high refresh rate gaming monitor with the LG UltraGear on one side and an LG UltraWide for video editing on the other.” Actor, filmmaker, and singer Khalil Ramos was awestruck with how 4K HDR renders colors. “I could see just really vibrant colors coming out of the screen. It’s really something else. It’s true what they’ve been saying… Sabi nga nila, once you go 4K HDR, you would never, ever go back to non-HDR… I’m super happy.” Vlogger Arch. Llyan Austria gave a glowing review of the LG UltraWide, zeroing in on the benefits of a curved screen: “Yung purpose nun is pag start niya magmula sa mata nyo hanggang dulo ng screen is halos equal sya… Kung flat lang iyon, medyo mas malayo na and ma st-strain mata nyo dahil sa distance… mahihirapan mag focus mata nyo… Yung curved screen is very comfortable for the eyes.” Mike of Making it Happen Vlog on YouTube, was all praises with how the LG UltraWide has increased his productivity and improved his workflow. “I used to edit in 3 stages where I first do the assembly, then I do on a different screen the color grading, then on a different screen I do the audio. Here, since the (LG) screen is so big and so wide, I am able to do everything in one go.” Direk Noel Guevara marveled at the wide working area that the LG UltraWide Monitor offers. “With the LG UltraWide Monitor, I can perform these tasks more effectively with the 21:9 aspect ratio, and efficiently because I can easily switch between applications or do more than one task at a time. Its precise visual specifications squarely puts it as an essential tool for us visual artists and content creators.”

Arch. Llyan Oliver Austria
Mike of Making it Happen

LG UltraWide monitor is the perfect monitor for content creation. It gives you an expansive 21:9 aspect ratio, allowing you to have a wide space to work with for editing footage or adding special effects. There is no color shift or no distortion of color at all when you’re viewing from every possible angle. No color degradation or washed-out whites are evident when viewing from the side or from above. The Dual Controller feature helps you control multiple devices on one screen, letting you drag and drop files across devices. Multi-tasking is made easy thanks to Up-scaled Work Efficiency Screen Split and PBP (Picture by Picture) Mode. With the Screen Split option, you can split and customize your screen space in various configurations according to the task at hand, while with Picture-by-Picture (PBP), lets you use two computers or devices on one monitor. Both give you the freedom to customize your virtual office space as you see fit, removing the need to constantly switch tabs in order to work.

LG UltraGear monitor provides incredible value for would be eSports streamers. Enhanced picture quality and higher speeds take gaming to the next level. Ideal for competitive gaming, the LG UltraGear monitor is optimized for games requiring instantaneous decisions, such as RTS and FPS. With a high refresh rate and fastest response time, you can take advantage of any battlefield, as each millisecond counts and spells the difference between winning and losing a pivotal match. The fast 144Hz refresh rate of the LG UltraGear allows you to capture even the smallest movements while also providing smoother motion. On the other hand, the LG UltraGear’s 1ms gives you the fastest response time possible, reducing ghosting. With the 1ms response time, trailing and motion blur of fast-moving objects in games are virtually eliminated. You can play with ultra-high frame rates to your heart’s content without worrying about input lag getting in the way. With FreeSync™ technology, gamers can experience seamless, fluid movement in hi-resolution and fast-paced games. It virtually minimizes screen tearing and stuttering, which can be a problem when streaming content.

Aside from helping create content, LG’s monitors are also perfect for family use. It helps with your kids’ synchronous and asynchronous education, increases productivity while working-from-home, navigating multiple video-conference meetings, and gives you impeccable picture quality to stream movies. As we head towards a New Year, #StaySmartStayHome is still the imperative thing to do. To face the new normal, all you need is LG.

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